Meet Dave Horesh, owner of Oxford Pennant, a commemorative flag store sharing vintage craftsmanship with a modern touch.
I think there’s a natural affinity for flags. I see the product as a medium to be able to bring peoples’ ideas to life to represent something abstract that means something to you in person. You get a pack of pennants from somebody’s pennant collection and they tell the story of these peoples’ lives.
What’s the origin story of the company?
I started the company with one of my best friends. We came across an estate sale and a vintage pennant. I said, “Where would you get one of these made?” and he kind of shrugged his shoulders.
Our original business idea was that we would make pennants that said things related to Buffalo. We’d take them to Buffalo festivals and hopefully, we’d make enough money to buy beer after the festival.
Folks would see our Instagram feed and say, “Hey, these are really neat. I didn’t know anybody made these anymore. Can you make these with my kid’s name on it? Or with my school’s name on it? Or with my town’s name on it?” And we just kept saying yes.
Then, the company went from being an idea to a real thing. It still catches me off guard.